Concept

There are mutliple artists with this name: 1. Concept is an American Hip Hop Artist from Philadelphia, PA (arguably the most popular artist under the name) born Daniel Byelich, on August 15th, 1989.
His break through to the hip hop world, came in 2009, when he released an all instrumental EP titled "The Pitchfork Product EP". Since he has joined two other Hip Hop acts, Sideshow Mob, and Bio Organic Weaponry (B.O.W. for short)